Financial & Market Research

 

A financial market is a place where trade financial agreements and derivatives such as eventualities and alternatives at low transaction costs. Securities include stocks and bonds, and precious metals.

Types of the financial market:

 

  • Capital markets
  • Stock markets,
  • Bond markets,
  • Commodity markets,
  • Money markets,
  • Foreign exchange markets and many more.

Whenever the financial market is considered under the research it will always help an organisation to study its own financial position and current trends regard to the financial market. When trends in the financial markets help to stabilize its finance and investment with regards to an industry can be judged which is directly associated with the market research.

Market and Types of market

 

A market is a place where both the buyer and the seller come together for transactions or trading. There are 5 types of the market as mentioned below:

 

Perfect Competition: In this type of market there are tremendous numbers of buyers and sellers. Hence this market is full of competition and the alternatives for the buyers.

Monopoly: this market has only one producer for a particular product/good or service. So, the substitution of the product/good/service is not available. Hence pricing of the product is premium pricing.

Oligopoly: Here the market act similar to monopoly. The only difference exists is that some handful of the producers are there in the market. Even the pricing is not done in the same manner as it is done in the monopoly market.

Monopolistic Competition: This market is an amalgamation of two markets namely known as

  • Monopoly market
  • Perfect competition market.

Monophony: Market arrangements are not only distinguished according to the number of suppliers. They also depend on numbers of buyers too. This market is distinguished according to the power of the buyer. Hence this market provides the power of pricing in the hands of the customers/buyers

 

What is Market Research?

 

Market research is an analysis of people needs and the current trend of the market. At the end of the research, a report is submitted regards to the research. It helps owner how to grow and what strategies should be used for the operations and possible customer base. This leads a company to shape his own future. That’s the significance of market research.

Types of Market Research

 

  • Specific Market Research
  • Exploratory Market Research

 

How data scraping Affect?

 

DATA scraping is the process of collecting data/ set of instruction from a website to your pc with a help of a local file. It widely also known as the web scraping OR screen scraping. Web scraping is used in digital businesses that depend upon data accumulation. Even it helps to analyze the data and content.

 

DATA scraping helps you collected the data from the different website which makes you time efficient. It even helps you analyze that data which will not only made you time efficient but also work efficient too. Hence data scraping will always help the management side where the tasks are associated to the data and it analysis.

The Art Of Web Scraping – The Need Of The Hour

What is Web Scraping

 

Extraction of data and information from a given web source and transforming it into a structured data format for further analysis is referred to as Web Scraping, also commonly known as web harvesting and / or web data extraction.

Why Web Scraping

 

In the recent times, with huge amount of data outpouring on the internet, web scraping has grown to become one of the most essential tool for aggregating Big Data sets. Not only this, it has also proven to be a helpful tool for marketers devising their inbound marketing strategies, which many a times, though, may seem to be a far-less aggressive and intrusive form of marketing. Its role in inbound marketing is of greater importance and more so because inbound marketing cannot happen in a vacuum i.e., one cannot create blogs and posts or other website material on topics to pull out of thin air. Instead, it requires plenty of accurate data pertaining to the potential and/or targeted strata of audience, their interests when seeing or learning about something, and most importantly, the way the content is to be presented to them such that it is engaging and interesting but at the same time fulfills the required goal of marketing. And that’s exactly how web scraping helps an individual / firm through its data mining techniques, using which one can learn everything and anything about the customers, their interests, and the best ways to reach out to them.

However, beside the aforesaid, there 3 are other benefits too which tag along the art of Web Scraping, which include:-

 

Contact Database Build-up

 

One of the most essential task for any marketer is to locate where the audience is with respect to their product(s) and that’s where the role of Web scraping comes in.  It is a tool which quickly finds the required information, particularly if data is to be mined from social media, and filters it through to find the targeted audiences by the use of comprehensive web data integration techniques.

Market Analysis

 

In today’s competitive arena, it is absolutely crucial for any firm or organization to be up to date in terms of data and technology, so as o create its own niche and maintain it throughout, more so as it helps in understanding the kind of content  to be produced for the targeted audience. And for this, be it in the bygone era or be it now in the modern times, market research stands as the only tried and tested option. And so, to help everyone with their market anlysis web scraping tools automatically provide the marketer with feeds of news articles, ongoing pricing and sales data, and details about their competitors’ traits, thus ensuring a safer and better game play.

Search engine optimization

 

In today’s era, one of the most effective way to generate and divert traffic to a brand’s website is by the effective use of search engine optimization or SEO. But where on one hand it sounds easy, in reality it is an art to SEO. This is because one has to know accurately as to what the right keywords are and has to continuously evaluate its ratings and effectiveness. In such cases, Web scraping comes to the rescue as it instantly tells which keywords are generating the best traffic—both as per one’s website as well as per that of their competitors